Obviously this is nothing new, The Show Text has been around for quite a while. So I'm behind on the trends, I know, I know. During Louisville I really noticed the excellent coverage that The Show Text provided through Facebook and Twitter. Then over the Thanksgiving holiday, I really appreciated getting their posting of different sale results. So, this weekend I signed up. If you haven't really taken a look at this service, it's a great idea. It's $20/year. You sign up for what kind of news you want and then The Show Text will text you news, show results, sale results, etc. You get to customize what information you want, so you're not getting bombarded with text messages of stuff you're not interested in. For example, you can choose to get info on only specific breeds, or only show and sale results from a certain state, etc. It's really an innovative service, and so far I really like it.
I'd also like to just say how impressed I am with the innovation of The Show Text's creators. I'm pretty sure the founders of The Show Text are former junior livestock exhibitors, who came up with a really creative way to start a business that also provides a great service to all of us who love showing.
So check it out if you haven't......http://www.theshowtext.com/