tag:blogger.com,1999:blog-43991247810504990412024-03-13T23:05:11.472-07:00Ranch House Designs BlogRachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.comBlogger500125tag:blogger.com,1999:blog-4399124781050499041.post-49016159775711787362013-11-04T14:51:00.000-08:002013-11-04T14:52:38.110-08:00Case Study: Circle A Angus Ranch Marketing Plan<div dir="ltr" style="text-align: left;" trbidi="on">
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<b>ABOUT THE CLIENT</b><br />
Circle A Angus Ranch is one of the nation’s premier Angus operations, with cow/calf operations, heifer and bull development programs and their own 5,000 head feedlot. Circle A operates a 24,000-acre, 7,000 head ranching operation headquartered in Iberia, Missouri.<br />
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<b>THE CHALLENGE</b><br />
We were tasked with providing a complete marketing plan to design and create promotional materials for their two annual sales. Circle A also wanted to update the look and enhance the usability of their website, and create a social media presence through Facebook.<br />
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<b>OUR SOLUTION</b><br />
We provided Circle A with a cohesive marketing plan and brand image that carried over seamlessly from print materials and web promotions.<br />
RHD’s Seedstock Marketing Team provided a strategic focus not just in creating designs, but looking at the big picture of the beef industry, focusing on the individual marketing options and strategy of the client, and tailoring custom advertising and marketing plans to fit their needs.
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<b>ONLINE MARKETING</b><br />
We designed a new <a href="http://circlearanch.com/" target="_blank">website for Circle A</a> that incorporated rustic and bold design that complimented the images of their cattle in an easy to navigate and visually appealing package.<br />
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Using the website as a foundation, our team created custom Facebook graphics along with several email blasts, sent out to our database of more than 20,000 voluntary subscribers, to complete their online marketing materials. We also created a 1-month paid Facebook advertising campaign on behalf of Circle A and scheduled strategic content for one month prior to the sale.
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<b>PRINT MARKETING</b><br />
The RHD print division designed multiple print advertisements and the 60-page Circle A Fall Bull and Heifer sale catalog, integrating the overall design elements of the ranch.<br />
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<b>THE RESULTS</b><br />
<span style="box-sizing: border-box;"><u>Social media:</u></span><br />
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By investing our suggested social media strategy, Circle A Angus grew their Facebook following to more than 6,000 followers in less than a month. The Circle A Angus Facebook reaches an average of 8,213 unique users each day.<br />
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<u><span style="box-sizing: border-box;">Sales:</span> </u><br />
Circle A has a tremendous reputation for quality cattle in both phenotype and pedigree, and a great client base. Their sales are always outstanding. However, following the implementation of the Circle A Angus Ranch materials developed by RHD, the client hosted their best fall sale to date. The sale averaged $4,665 on 106 bulls and $2,483 on 298 bred heifers.
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Want more information? Learn more about Ranch House Designs marketing services here: <a href="http://ranchhousedesigns.com/marketing/our-services/">http://ranchhousedesigns.com/marketing/our-services/</a></div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com2tag:blogger.com,1999:blog-4399124781050499041.post-26032303070293675342013-10-18T13:01:00.000-07:002013-10-18T13:01:00.527-07:004 Times The Customer Isn't Always Right<div dir="ltr" style="text-align: left;" trbidi="on">
We've all heard the saying "The Customer Is Always Right..." and in most cases, we really do try to follow that at RHD. After all, we are consumers too, and we like to be treated with respect and courtesy just as much as the next person. But sometimes, admit it, we've all be in the situations where sometimes, the customer isn't always right.<br />
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Face it, graphic designers, advertising professionals, and many marketing experts are snobs. We know what works and what doesn't. We know how things are usually done yet we are always looking for ways to do something differently or better. So when a customer goes against what we recommend, it's hard.<br />
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Now let me back up by saying, never once in my entire career have I ever had like a knock down drag out with a client over something that they wanted, and we didn't recommend. Most of the time, if there is something we disagree on, we respectfully tell them what we don't recommend, and why, and then go from there. If it comes to be a big issue, we usually go with what the customer wants and simply don't put our logo on the ad or project, or don't really advertise that we did that project.<br />
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<i>(Any of our customers who are thinking right now...wait...there's no RHD logo at the bottom of my print ad...don't get worried!. Honestly we have done so many print ads sometimes we just simply forget to put it on there. Don't freak out.)</i><br />
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So here are some of the top things we tend to have to disagree with our "customer is always right" rule, and why.<br />
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<b>1. USE OF ALL CAPS. </b>Unless you are Cindy Cagwin. Then you can all-caps it all day long, because you're Cindy Cagwin and you're the bomb. The reason we tend to avoid ALL CAPS is because that is viewed as YELLING AT THE READER. It's also kinda viewed as spammy. So avoid all caps. And we get pretty firm about this.<br />
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<b>2. Use of Crappy or Over-Used Fonts. </b>It never fails, one designer finds a really cool new font, then within 3 months every other designer on the planet is using it. In 2007 it was Bleeding Cowboys. Honestly I'm pretty sure Stephanie Steck first found this, and used it in the August Show Circuit for one of her clients. By the Fall Sires edition, every ad in there was using Bleeding Cowboys. Then it was Myriad Pro, a simple but totally awesome font. Now it's the LHF fonts. Everyone has them. So, we just tend to avoid those at all. Or wait 5 years til people are over that font, then re-introduce it again. And our cardinal rule. We will NEVER, ABSOLUTELY NEVER, use Comic Sans :)<br />
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<b>3. Copyright infringement or other ethical concerns. </b>This is another one we are really firm on, and through the years, has cost us some clients. Usually this occurs during bull promotion season when someone has a bull named after a popular brand, entertainer, or movie. They come to us and say...I named by bull after (INSERT CURRENT BLOCKBUSTER MOVIE NAME HERE) and I want his bull banner to look just like the movie poster. Yeah, not gonna happen with us. Unless things are done above the board and done correctly. For example, years ago we did a promotion for a bull named Bazooka Joe. We had to go through that firm's legal department to get clearance. Same for when we originally promoted Monopoly. We had to get a written sign-off from Hasbro, and if you notice in some of the early ads there was a disclaimer that Monopoly was a registered trademark of Hasbro.<br />
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<b>4. Unrealistic Demands.</b> On a few rare occassions, we have clients who are so creative that they are actually more creative than what we are. And in these cases, we just have to honesty say "We can't do that". For example, one time I had a client tell me that they wanted to use an ad background that had a father and son walking in a pasture, with a barn with a Texas flag painted on the side, with the father pointing to a black baldy calf, and the son looking up at the dad wearing a (RANCH NAME) baseball cap, and the daughter doing a cartwheel in the grassy bluebonnets next to the calf. Okay the cartwheel part I made up. But I was like...."Okay are we going to stage this photo shoot?" and the client said..."No, can't you find a stock photo like that?" Ummmm, sure. There are tons of stock photos out there of little kids wearing baseball caps with your ranch name on it that I can find online. And no I'm not that good at Photoshop. So, sometimes, we just have to say...that's beyond our capabilities.<br />
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Of course, other than these 4 areas I mentioned above....we definitely feel that the customer is always right :) And we work our tails off to do everything possible to make sure that each and every customer knows that at the end of the day...we work for you, and thus, you're always right! </div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-13340992809038749022013-10-07T14:13:00.000-07:002013-10-07T14:30:58.086-07:00By Popular Demand: The Art of the Mix CD's...<div dir="ltr" style="text-align: left;" trbidi="on">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg9qAbt65BWloc3BOQyoqH9BwsQpJT-A0leQZqpPFS1JLbAbbUX51lKKgi6pu6UkLiIy3s0eJw9SHyC6h12n2lDtJQ1s2bPR5gIh9gTdP2wPys-89k9xa0aNWkexTU4QzxGSNaeDgCSww/s1600/Mix-CD.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg9qAbt65BWloc3BOQyoqH9BwsQpJT-A0leQZqpPFS1JLbAbbUX51lKKgi6pu6UkLiIy3s0eJw9SHyC6h12n2lDtJQ1s2bPR5gIh9gTdP2wPys-89k9xa0aNWkexTU4QzxGSNaeDgCSww/s400/Mix-CD.jpg" width="266" /></a>A few weeks ago, I posted a facebook status stating that I had recently found an old Mix CD, and that I wondered how teenages or college students these days formed new relationships (or broke up with someone) without the assistance from a strategically mixed "Mix CD".<br />
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For you young people....a Mix CD....which was preceeded by the "Mix Cassette Tape" is a personalized collection of all of your favorite tunes....prior to the iTunes playlist. And let me say, as you can see from the comments to the left, I have a reputation as quite a Mix CD DJ.<br />
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To put it in perspective, chances are you have a Mix CD from me if you have ever gone on a road trip with me, dated me or any of my closest 5 girlfriends, or attended an event I hosted prior to 2008. One of our college traditions was to make a "Mix CD" to commemorate any and every possible event. For example, if we were going to Louisville, we would make a "Louisville Mix" that contained our top 16 favorite songs of that time frame. Or, say we were having a girls night out, we would make a Mix CD of all our favorite girls-only songs to listen to in the car while we drove around from place to place that night. For example, some of my better collections were "Great Shorthorn Revival Mix" "Dallas Mix" and a very special summer mix called "Tanlines." I was even so thoughtful that I would personalize the CDs with special songs for special people on the trip. For example....on our Great Shorthorn Revival Mix, I included TuPac's "California Love" in honor of Brooke Bennett who was one of the 3 partners in crime on that trip. And thank goodness our rent-a-car had a CD player!<br />
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My affinity for Mix CDs went to a WHOLE new level when things like <a href="http://en.wikipedia.org/wiki/Napster">Napster</a> and <a href="http://en.wikipedia.org/wiki/Kazaa">Kazaa</a> became readily accessible while I had the dangerous combination of 1)My Music Knowledge and 2)High Speed Internet Access in College Station, Texas.<br />
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So as I mentioned in my earlier post, while cleaning out one of my old desks, I found an un-labelled Mix Cd and it was like musical gold! This prompted <a href="http://crystalcattle.blogspot.com/">Crystal Blin</a> to suggest I post my favorite Mix CD table of contents on a blog. To which I replied.....<i>I'm not sure the contents of my best mix CD's are all that professional!</i><br />
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However, after sorting through a few of them, I found out they actually aren't that bad! So here are a few of my favorite Mix complitations...Enjoy!<br />
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<b>Freshman Mix (Circa 1998)</b><br />
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<li>Bye Bye (JoDee Messina)</li>
<li>Are You Jimmy Ray?</li>
<li>You Shook Me All Night Long (seriously what college mix doesn't include this)</li>
<li>Sangria Wine</li>
<li>Don't Wanna Miss A Thing </li>
<li>Kiss The Rain</li>
<li>I Love Rock & Roll</li>
<li>Redneck Girls (This was a staple of every mix CD ever made by me)</li>
<li>Fightin Texas Aggie </li>
<li>My Body</li>
<li>My Heart Will Go On (How embarassing)</li>
<li>This Kiss (Faith Hill)</li>
<li>TubThumping (as in I Get Knocked Down....)</li>
<li>County Fair </li>
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Wow how old do I seem now?</div>
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Karaoke at the Kolle's Mix (Circa 2001) This is our all time go to favorites that we would Karaoke too</div>
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<li>Just Like Jesse James (Cher)</li>
<li>Save Up All Your Tears (Cher)</li>
<li>Leaving On A Jet Plane</li>
<li>Sweet Child Of Mine</li>
<li>Girls Just Wanna Have Fun (of course)</li>
<li>You Can Eat Crackers In My Bed Anytime</li>
<li>Playing With The Queen of Hearts</li>
<li>California Love</li>
<li>Thong Song</li>
<li>Country Grammar - Nelly</li>
<li>Oops I Did I Again</li>
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Living In Michigan / Wishing I Was In Texas Mix (Circa 2002)</div>
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<li>Three Days (Pat Green)</li>
<li>Texas On My Mind (Pat Green)</li>
<li>The Bluest Eyes in Texas</li>
<li>Feet Don't Touch the Ground</li>
<li>Look At You Girl</li>
<li>I'm Real (J Lo)</li>
<li>Lie To You For Your Love (Bellamy Brothers)</li>
<li>My Hometown (Charlie Robison)</li>
<li>Please Come to Boston</li>
<li>Riding For A Fall (Chris Ledoux)</li>
<li>Stars on the Water</li>
<li>Southbound 35</li>
<li>Texas Women</li>
<li>Anything Destiny's Child</li>
<li>Total Eclipse of the Heart</li>
<li>What I Like About Texas</li>
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As Heard At the Dixie Chicken -<i> I never went, I have just heard these are the songs they played :)</i></div>
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<li>Amie - Pure Prairie League</li>
<li>Baby's Got Her Blue Jeans On</li>
<li>A Big Ball in Cowtown</li>
<li>Corpus Christi Bay</li>
<li>Don't It Make You Wanna Dance</li>
<li>An Empty Glass</li>
<li>El Paso</li>
<li>Gringo Honeymoon</li>
<li>Guitar Town</li>
<li>Lone Star Beer & Bob Wills Music</li>
<li>Lookin for Love</li>
<li>Pancho & Lefty</li>
<li>Rancho Grande</li>
<li>She's Actin Single</li>
<li>Wagon Wheel (Yes, I knew this song before knowing Wagon Wheel was cool)</li>
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Feeling Pathetic Mix - This one is a guaranteed tear jerker, used especially for troubled dating or when you're feeling especially sorry for yourself. </div>
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<li>Against the Wind</li>
<li>Some Fools Never Learn</li>
<li>I Wanna Go Back - Eddie Money</li>
<li>Nothin's News- Clint Black</li>
<li>A Feeling Like That - Gary Allen</li>
<li>I Go Back - Kenny Chesney</li>
<li>I'm Coming Home - Robert Earl Keen</li>
<li><i>I could list about 10 more but I don't want to look THAT pathetic.</i></li>
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So....there you go! You're welcome iTunes. If I see Thong Song in the Top 100 on iTunes I'll know this blog was a success. </div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-47734424826543018882013-05-16T09:44:00.001-07:002013-05-16T09:44:26.864-07:00I Am A Showman<div dir="ltr" style="text-align: left;" trbidi="on">
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Available as a livestock motigational t-shirt at </div>
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<a href="http://ranchhousedesigns.mybigcommerce.com/i-am-a-showman/">http://ranchhousedesigns.mybigcommerce.com/i-am-a-showman/</a></div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-68403546400338196942013-04-15T14:08:00.002-07:002013-04-15T14:08:43.570-07:00Updates on the Livestock Marketing Workshop This Friday<div dir="ltr" style="text-align: left;" trbidi="on">
Our Livestock Marketing Workshop is less than a week away and we are really excited about it.<br />
<br />As of today we have about 66 participants registered from all across the USA and Canada too!<br />
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We have been getting a few questions so here are some of the hot topics....<br />
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<b>Is it too late to register? Actually no. </b>Our spots are full for the optional photography workshop on Saturday but anyone is welcome to attend the Friday workshop. This is $150 to attend and will be a full day of instruction in the following topics:<br />
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<li>How do you sell your livestock?</li>
<li>The Top 6 Free Livestock Promotion Tools</li>
<li>The Livestock Marketing Toolbox</li>
<li>Ethics in Livestock Advertising</li>
<li>The Formula for Success in Print Advertising</li>
<li>What Makes a Great Ranch Website?</li>
<li>Social Media: The Wave of the Future</li>
<li>How to determine your Advertising Budget</li>
<li>The ROle of Liestock Shows in Advertising</li>
<li>Behind the Brains of Your Camera</li>
<li>The Ideal Livestock Photo</li>
<li>Excellence in On-Farm Photography</li>
<li>Show Photography & Ring Shots</li>
<li>Video: The New Normal in Livestock Advertising</li>
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All of these topics are included for the $150 registration fee.. These will all be held in the classroom of the Wharton Civic Center. </div>
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Also for the $150 registration fee, you get a copy of Rachel's Livestock Merchandising Textbook, a BBQ lunch, and lots of other handouts. </div>
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<a href="http://ranchhousedesigns.mybigcommerce.com/registration-fee-livestock-marketing-workshop-april-12-2013/">You can register online here!</a></div>
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<b>What do you wear?</b> It is totally casual!!! The weather here in Texas will be hot but we will be inside all day so even a light jacket might come in handy in the classroom. </div>
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<b>Can you register on-site? </b>Actually you could, but we ask that you pre-register so we can make sure we have your packet ready. You can call us at 979-532-9141 to register over the phone. Or, call us to RSVP and you can pay your registration fee when you arrive. </div>
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<b>When is the next workshop?</b> Our next workshop will be in the fall. We do not have a date set yet but we will announce it probably in May. </div>
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So, if you haven't registered yet, here's a great reason to get out of town on Friday, bring a friend and come learn a crash course in livestock advertising!!!</div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-16918200159651241872013-04-12T10:08:00.003-07:002013-04-12T10:08:37.397-07:00Comments about RHD on Steer Planet<div dir="ltr" style="text-align: left;" trbidi="on">
Ahh, Steer Planet forums..... a great place to learn and share with others but place where friends can also become enemies with a few strokes of the keyboard and an anonymous screen name.<br />
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I saw a post on <a href="http://www.cattle.com/">www.cattle.com</a> today about SEO, referencing a Steer Planet post where someone was blaming a web design firm on a new client site not coming up first on Google.<br />
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I thought -- oh, I'll go find that post, I want to see what they are talking about.<br />
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Low and behold, one of those genious anonymous posters was talking about RHD!!!<br />
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<a href="http://www.steerplanet.com/bb/the-big-show/our-new-website/">http://www.steerplanet.com/bb/the-big-show/our-new-website/</a><br />
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Wow! Kinda makes you feel funny when people are blatantly criticizing your business on the internet when they don't even know you or know anything about your business.<br />
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In this post, someone made the comment insinuating that RHD sites have "good form but no function" and aren't going to be listed on search engines.<br />
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Which made me laugh, which was right up there with the humor when someone posted that RHD only works on weekends updating clients websites.<br />
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Anyway... I'm not sure where this poster got his information, but actually, RHD takes a lot of pride in search engine optimization and designing sites that are search engine friendly.<br />
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We have a full time staff member (Carole) devoted to SEO. Our entire staff has gone to educational workshops on SEO, and we actually brought in an SEO specialist from Houston for a full day of training for our whole team on SEO.<br />
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We know how to use Adwords, facebook advertising, and much more.<br />
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So, if you fall for believing some random person on Steer Planet who makes blanket statements that aren't true....I'd like for you to take this challenge.<br />
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Pick your favorite search term of how you think people would try to find a cattle website on Google...and google it, and see if you can find an RHD site.<br />
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For example,<br />
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<b>Google "Show Steers For Sale"</b> -- see how many RHD sites are on the front page. I don't want to give it away but when I googled it, we had 3 of the 11 sites on the first page, and the other sites listed were all directories like showsteers.com, steerplanet.com, etc. No other design firm had that many sites listed on the front page.<br />
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<b>Google "Show Cattle for Sale"</b> and see how many RHD sites come up<br />
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And, FYI, when I googled it, Bill Cody Show Cattle was like the first one that came up. FYI - That was one of the very first sites we ever did here at RHD. We don't do it anymore, but RHD laid the foundation for that site's SEO.<br />
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Whatever your term - pick it - and see if you can find an RHD site. I bet you money if it's a livestock related search term that we'll be in the top.<br />
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-47749154194637153682013-04-10T11:48:00.001-07:002013-04-10T11:48:39.792-07:00Sculptor Cattle Co : Forgan, Okla.This is one of our more recent sites and we are excited to be working with this family of Angus, Angus cross cattle producers. Located in the "short-grass" country of western Oklahoma, the Cooper family is in love with the cattle business. Starting in 1966, Jerry and Trudy Cooper purchased their first set of cattle and moved forward with the use of AI sires in 1973. <br />
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The Sculptor herd focuses on the mother cow, but they have used the Ohlde and Duff genetics in their herd. When they do purchase cattle, the females are deep sided, moderate and easy fleshing. <br />
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If you are in the neighborhood of Forgan, stop in any time to look at their private treaty cattle offered right on their farm. No time to visit the ranch? Well, no problem. They currently have pictures and videos of bulls up on their website. Click and give them a visit. Call on them any time. You won't be disappointed by their customer service and depth of cattle. <br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdW1MPJFmko8AVveF051vkLO4khH9NI7NioNXd0cImO6yvgbmBjILjDPBlA8L76_dzb1wWn0P7YuNO4UR3Rw2HwcOMM_tj0KW3Y4bWVfqVZcG1oF6a2UY9opBMW76WsEf1ajfmaudHRXM/s1600/SCC+family+photo.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="276" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdW1MPJFmko8AVveF051vkLO4khH9NI7NioNXd0cImO6yvgbmBjILjDPBlA8L76_dzb1wWn0P7YuNO4UR3Rw2HwcOMM_tj0KW3Y4bWVfqVZcG1oF6a2UY9opBMW76WsEf1ajfmaudHRXM/s320/SCC+family+photo.jpg" width="320" /></a>Visit <a href="http://www.sculptorcattleco.com/">www.sculptorcattleco.com</a> today. </div>
KCKhttp://www.blogger.com/profile/07982434996038477822noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-51281884282149993092013-04-08T07:14:00.001-07:002013-04-08T07:14:17.035-07:00Livestock Advertising Code of Ethics<div dir="ltr" style="text-align: left;" trbidi="on">
http://ranchhousedesigns.com/education/ethics<br />
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Here at RHD, most everyone knows that we take ethics and integrity as our top priority. We have always tried our best to maintain the highest level of professionalism in our designs and writing, but we recently thought it was a good idea to put it all in writing. So, we developed the RHD Livestock Advertising Code of Ethics. </div>
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We welcome others to use this same code of ethics in their own livestock advertising programs, or for anyone in the cattle business to use it as their guide. It is also available at <a href="http://ranchhousedesigns.com/education/ethics">http://ranchhousedesigns.com/education/ethics</a>. </div>
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<span style="background-color: transparent; border: 0px; margin: 0px; outline: 0px; padding: 0px;">Ranch</span> House Designs Livestock Advertising Code of Ethics</h3>
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1. RHD will maintain the highest level of truth and ethics in all advertising, public relations, marketing, news, editorial writing, and websites created.</div>
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2. RHD exercises only ethical livestock photo retouching, and will never alter the physical conformation of any animal represented in a photograph.</div>
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3. RHD exercises extra care when creating advertising materials that may be viewed by children or young adults, including using discretion based on the product, animal name, and any implications related to alcohol, prescription drugs, or guns.</div>
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4. RHD respects and maintains consumers' personal privacy regarding their preferences to receive selected marketing, news, email blasts, and advertising.</div>
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5. RHD accurately represents the circulation of printed and electronic media.</div>
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6. In the event of a potential ethical concern, RHD team members will privately discuss any ethical concerns with clients during the creation of advertising, designs, websites, or content in all efforts to resolve ethical dilemmas according to the highest ethical standards.</div>
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7. RHD strives for accuracy of all materials published, whether it be online, through social media, or in printed materials. Personal opinions in editorial writing will be labeled as such, and any errors of significance will be corrected when called to attention.</div>
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8. RHD follows federal, state, and local advertising laws and cooperates with industry self-regulatory programs for advertising practices, including but not limited to the <a href="http://www.livestockpublications.com/codeofethics.php" style="-webkit-transition: color 0.2s linear; background-color: transparent; border: 0px; color: #0b908d; font-weight: bold; margin: 0px; outline: none; padding: 0px; text-decoration: none; transition: color 0.2s linear;">Livestock Publications Council</a>, U.S.D.A., U.S. Patent and Trademark office, Federal Trade Commission, Food & Drug Administration, and National Advertising Review Council.</div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-80619426408286435552013-04-05T08:25:00.003-07:002013-04-05T08:25:50.956-07:00Encouragement for New Designers<div dir="ltr" style="text-align: left;" trbidi="on">
Here at RHD we have a lot of young designers who email us or tell us in person that they wish they could work at RHD, or have a business like RHD, or design ads like RHD. <br />
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Well, this morning I was going through some old boxes and I came across this little gem....<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgXpDiYcIgjz4rxqejno26KmeJvFcnmcv1hGp5gqOhknij9cHFwRVM2pUVSZWxMHHqekU07AqsIn5burPRGnB3UIABZLB6OfubQhSWXXbuZSfT97HHTjo5EgM4CNFHfqrf3K7vWTJFVsQ/s1600/Rachels-First-Ad-Design.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgXpDiYcIgjz4rxqejno26KmeJvFcnmcv1hGp5gqOhknij9cHFwRVM2pUVSZWxMHHqekU07AqsIn5burPRGnB3UIABZLB6OfubQhSWXXbuZSfT97HHTjo5EgM4CNFHfqrf3K7vWTJFVsQ/s640/Rachels-First-Ad-Design.jpg" width="492" /></a></div>
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What is this piece of work you ask? Well, it's the first ad I ever designed. This was designed in 1997 when I was an intern at The Showbox magazine. I worked there for 3 months, and for the month of June and July, all I was able to design was 1/4 and 1/2 page black and white ads for shows. Which are pretty much template based. </div>
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By August, Cherie gave me the go-ahead to get to design the ad for V8 Ranch, since it was my family, and for Wessington Springs Club Calf Producers, and R&R Cattle. </div>
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I estimate I probably spent 10 hours on this ad. I remember pestering Laura Stanley to death about how to design an ad. (Laura was The Showbox editor at the time). I spent HOURS searching for this background. I tried every font on the computer. I mean, this was going to be my debut design in a magazine like The Showbox so I was pumped. </div>
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I remember when it came out, I couldn't wait to show all my friends. My friend Matt Leo had spent the previous summer working at Pacific Showcase magazine and I felt like he was the friend who probably knew the most about ad design. I couldn't wait to show him. Of course I was wanting some major bragging. </div>
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But what did he say? "Rachel, this looks like crap!" </div>
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WHAT???</div>
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He said, "You can't even read the headline! It looks like it says Congratulations V8 Uniors". </div>
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Needless to say I was disappointed, but in the long run, that was the best thing that anyone could have said. Aside from the poor background and typography choice for a headline, it still was a pretty nice ad. Good layout, good picture size, and legible captions. But ever since that day, I have always felt that typography and font choices were my first priority in designs. Because I always hear that old friend saying "It looks like V8 Uniors!' </div>
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<br />And, I post this to show any aspiring designer out there who's wondering how they get to be "like Ranch House Designs".....that it's not where you start...it's where you finish :)</div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-76891023911674631002013-04-04T09:29:00.003-07:002013-04-04T09:31:44.680-07:00Rodeo Empire Agency: TexasThis is a website we are very excited about! The group and their direction, paired with our design techniques, created the perfect look for the Rodeo Empire Agency, Inc. (REA).<br />
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Cowboys Logan Medlin and Turtle Powell are just a few of the clients that REA is working with to help them get the most out of their advertising and promotions. <br />
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Christi Bland and Kathleen Collier make up the Hereford, Texas based REA, whose motto is "Helping Cowboys Stay Cowboys." They both come from rodeo families and saw a need to keep the Western heritage and way of life alive. Thus, they created the Rodeo Empire Agency. <br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjO0zDVsFW80c6B6mtZQpYv1rM2I82FMwzA1dRhRkBrne7WxkwUywQwRDQvAti-Vj6YmeDWsg5K1HSXihmVdFZXKK2QLchwEOt-IsltvgMIBwNrgbozLAQMdTIigzb7VLXynuJDJ4mRs7M/s1600/rea+blog.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="209" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjO0zDVsFW80c6B6mtZQpYv1rM2I82FMwzA1dRhRkBrne7WxkwUywQwRDQvAti-Vj6YmeDWsg5K1HSXihmVdFZXKK2QLchwEOt-IsltvgMIBwNrgbozLAQMdTIigzb7VLXynuJDJ4mRs7M/s320/rea+blog.jpg" width="320" /></a></div>
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REA offers cost effective advertising to their clients for their target markets, while promoting them on a regional, state and/or national level. <br />
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Check them out, <a href="http://www.reatexas.com/">www.reatexas.com</a>! They are ready and willing to take you to the next level. KCKhttp://www.blogger.com/profile/07982434996038477822noreply@blogger.com1tag:blogger.com,1999:blog-4399124781050499041.post-10914278971368363392013-04-02T09:39:00.000-07:002013-04-02T09:39:28.777-07:00Taylor Show Cattle: Iowa<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjDDnJU1tx9KrfSHKYy_DFI0QbD9QBufAbTz1mhuxi9PMQg0sawEWin-E60-rFkvvI7MRr9d2zlBLYTVUiYBSz9n1ixY0F91OXvo8WhyphenhyphencUJlf3_f8AlRKwh_tIAxOQKX8hjKyMifKV5YuY/s1600/Taylor+website.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="214" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjDDnJU1tx9KrfSHKYy_DFI0QbD9QBufAbTz1mhuxi9PMQg0sawEWin-E60-rFkvvI7MRr9d2zlBLYTVUiYBSz9n1ixY0F91OXvo8WhyphenhyphencUJlf3_f8AlRKwh_tIAxOQKX8hjKyMifKV5YuY/s320/Taylor+website.jpg" width="320" /></a></div>
Taylor Show Cattle, Bloomfield, Iowa, is one of our newest sites. We are happy to assist this great couple in promoting their cattle breeding, fitting and marketing operation. <br />
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The operation, started in 2000, focuses on high quality Simmental, Maine and Angus cross cattle. That allows them to market to all types of operations from purebred seedstock to promotional bulls. <br />
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They attend all national shows and offer cattle that are the total package, with a huge presence at the annual Iowa State Fair each August. <br />
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Taylor Show Cattle focuses on the maternal side of the business. With that in mind, they are able to create females that will go into donor pens across the nation and that it their difference. <br />
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They offer winners via private treaty, off the farm, year round. And, they love to work with people striving to get into the winners circle and into the photo backdrop. <br />
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This group is never more than a phone call away for their current and future customers. You can call Randy, 641-208-6653, anytime to purchase cattle, talk marketing tools and get a jump start on your genetic package. <br />
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Visit their new site, <a href="http://www.taylorshowcattle.com/">www.taylorshowcattle.com</a>, live now from us. KCKhttp://www.blogger.com/profile/07982434996038477822noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-20581666672568332682013-04-01T13:33:00.001-07:002013-04-01T13:36:24.470-07:00Thoughts from the only male team member here at RHD...<div dir="ltr" style="text-align: left;" trbidi="on">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWntvHV6gk6feLVlTppRYRuP640S7Y1LxCJc60hv2HQpeCgoB7QNK6mCJJWEWXnrwr126fMLAO1j1WtqCuvteqT0isyFIbtChOyZzykjnhwy4W2SSAUMfIs7bs7p4OugxbrCHP08Awc4Ut/s1600/longchamp-le-pliage-small-red.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgWntvHV6gk6feLVlTppRYRuP640S7Y1LxCJc60hv2HQpeCgoB7QNK6mCJJWEWXnrwr126fMLAO1j1WtqCuvteqT0isyFIbtChOyZzykjnhwy4W2SSAUMfIs7bs7p4OugxbrCHP08Awc4Ut/s200/longchamp-le-pliage-small-red.jpg" width="200" /></a>As most people know, RHD is primarily made up of women, with the exception of our "one in a million" team member Matt Sweeney, who is our developer.<br />
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Today, to celebrate wrapping up a great 1st quarter 2013, Rachel got everyone a Longchamp bag / purse. We were first introduced to these by Joelynn Rathmann who is our resident (well former resident) fashionista.<br />
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So, the purses were the tipping point for Matt's feeling of being surrounded by females here at RHD, which pushed him to do what all fun graphic designers do --- make a graphic!!<br />
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According to Matt, working at RHD really makes men feel under-appreciated :)<br />
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According to Matt, here are just a few of the reasons why :)<br />
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<ul style="text-align: left;">
<li>Tanning strategies, manicures, hair stylists, and even bra sizes are discussed routinely at staff meetings here at RHD.</li>
<li>Shopping conversations are a daily, maybe even hourly conversation topic here in the office</li>
<li>It's not uncommon for people to take off during the day to get highlights or a manicute / pedicure</li>
<li>Bath & Body Works or Victorias Secret are our go-to gift of choice for any office birthday / holiday</li>
<li>For Easter, Halle (our newest team member) gave everyone a custom made pen with a flower on the top....of which 4 people were using in today's staff meeting</li>
<li>Channing Tatum pictures randomly show up as our computer backgrounds or taped to people's desks. (Especially on birthdays)</li>
</ul>
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Instead, Matt says...It is too much to ask for a "Man Cave Day" or gift certificates to Bass Pro Shop...or to discuss cool things like ammo, handgun preferences, XBoxes, or plasma TVs at a staff meeting?<br />
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So, here's what Matt came up with, as his visual of what a day in the life at RHD really is like :)<br />
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-52513430903937611302013-03-08T07:26:00.000-08:002013-03-08T07:26:05.071-08:00Spring Photo Fun Contest<div dir="ltr" style="text-align: left;" trbidi="on">
I don't know about our friends up north but here in Texas, spring is in the air! We had such a blast with our Fall on the Farm photo contest that we are hosting another Spring Photo Fun contest to share and celebrate the beauty of life out in the country, on the ranch, or in the barn.<br />
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So are you a photographer? Here's how you get in on the fun....<br />
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1. Email your photo to rachel@ranchhousedesigns.com between the dates of now and March 17, 2013.<br />
2. The photos will be posted on our facebook page during the week of March 18-22 and the photo with the greatest number of likes will be chosen as the fan favorite winner.<br />
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The winner will receive a float wrap print of their winning photo. If you don't know what a float wrap is, it's like this....it's a print that kinda sticks out from the wall.<br />
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<a href="http://redipix.com/Simg/FloatingWrapPrint10052997B.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://redipix.com/Simg/FloatingWrapPrint10052997B.jpg" width="214" /></a></div>
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Now we should say, if you do happen to win, you will have to provide us with a high res photo of your entry to print it on the float wrap. So like an instagram photo won't be high enough resolution. But don't worry, if you do win, and you don't have a high res picture, we'll find something else cool for you to get.<br />
<br />
We loved seeing the fall photos, and we can't wait for spring! So go ahead and email those photos in to rachel@ranchhousedesigns.com and let's get started on the fun!<br />
<br />
<br />
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Official Rules To Join the Fun....<br />
<br />
<br />
<ul style="text-align: left;">
<li>By sending us the photo you grant release to RHD and Facebook to post your photo on the RHD facebook page.</li>
<li>This game is in no way sponsored, endorsed, or administered by, or associated with Facebook. It's just something fun we're doing at RHD. </li>
<li>Winners will be selected by a panel of judges here at RHD along with input from fans. The winner is not selected on how many likes they get. </li>
<li>The winner will be notified by email if they are selected.</li>
</ul>
<br />
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-48522001879790389472013-03-06T14:41:00.000-08:002013-03-06T14:41:05.126-08:00Do you bleed purple? <div dir="ltr" style="text-align: left;" trbidi="on">
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5WSZ-k5LzyICXKi4uxqJtnXZulCCRsBESUEAfnZTR8jOK0LKzV46jRjT-AqU0NlBirRbtUqkXYsr562_J3OpchVDi2OZXZ4gjRBw0mKllfDKkC41bX2QbUix9pHQ-CymsDHV0tkyRCg/s1600/bleed-purple.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5WSZ-k5LzyICXKi4uxqJtnXZulCCRsBESUEAfnZTR8jOK0LKzV46jRjT-AqU0NlBirRbtUqkXYsr562_J3OpchVDi2OZXZ4gjRBw0mKllfDKkC41bX2QbUix9pHQ-CymsDHV0tkyRCg/s1600/bleed-purple.jpg" /></a></div>
<br /></div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-65754724195953067452013-01-29T07:05:00.004-08:002013-01-29T07:05:23.467-08:00RHD To Host Livestock Advertising & Photography Workshop<div dir="ltr" style="text-align: left;" trbidi="on">
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<b><span style="font-family: Arial; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Arial;">RHD TO HOST LIVESTOCK ADVERTISING AND PHOTOGRAPHY WORKSHOP<o:p></o:p></span></b></div>
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<span style="font-family: Arial; font-size: 10.0pt; mso-bidi-font-family: Arial;">Ranch House Designs, Inc. will host a two-day livestock marketing
workshop on April 19-20 in Wharton, Texas. The workshop features a complete
guide to livestock advertising including the importance of livestock marketing,
determining an advertising budget, different tools available for the livestock
producer, advertising design, email marketing, web design, social media, and
much more. The group will also host an optional hands-on livestock photography
workshop on April 20, where participants will photograph actual livestock at V8
Ranch followed by a hands-on classroom session about image management, ethical
photography retouching, processing videos for use on YouTube and the
requirements for pictures and videos in use on websites. <o:p></o:p></span></div>
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<span style="font-family: Arial; font-size: 10.0pt; mso-bidi-font-family: Arial;">This comprehensive workshop will feature speakers Rachel Cutrer and
Stacey Shanks, of RHD, along with keynote speaker Carlos Guerra of LaMuneca
Cattle Company and guest video instructors Wade Fischer and Joelynn Rathmann of
Ideal Video Productions. <o:p></o:p></span></div>
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<span style="font-family: Arial; font-size: 10.0pt; mso-bidi-font-family: Arial;">Registration is now open at <a href="http://ranchhousedesigns.com/education/workshops">www.ranchhousedesigns.com</a>. Adult workshop
registration is $150 and student registration is $100. There is an additional
fee of $100 to participate in the optional on-farm livestock photography
workshop at V8 Ranch. <o:p></o:p></span></div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com2tag:blogger.com,1999:blog-4399124781050499041.post-36535628903264682932013-01-08T13:53:00.000-08:002013-01-08T13:53:10.648-08:00Denver Photo A Day Challenge<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOcDdRvJyAzKwLo8PXUFSHiG-w3G2WVJu-J7g-0kvNHxBNauK3NR9R2OJGx5MJRVepyJ5_Pr_cFvaI6fhVgtWHaVkG382li0Y9Zy2D9u4sgRq1SM5G9nrR6AM8yqf_Xll6SxmWVtHl1w/s1600/RHD-Denver-PhotoChallenge-Instagram.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOcDdRvJyAzKwLo8PXUFSHiG-w3G2WVJu-J7g-0kvNHxBNauK3NR9R2OJGx5MJRVepyJ5_Pr_cFvaI6fhVgtWHaVkG382li0Y9Zy2D9u4sgRq1SM5G9nrR6AM8yqf_Xll6SxmWVtHl1w/s400/RHD-Denver-PhotoChallenge-Instagram.jpg" width="400" /></a></div>
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Join us for a fun way of showcasing what's going on at Denver this year! Post your pics on Instagram and tag @ranchhousedesigns and #rhdphotoaday. Post your photos from ANY of the categories on ANY day. Each day we will choose one favorite photo to win an RHD prize. Prizes will vary each day but will be t-shirts, caps, RHD hoodies, inspirational metal art and more. Then, after Denver, we will post each of our daily winners on our Facebook page and our fans will choose our "Best in Show" Denver photo. That winner will receive a free ticket to our <a href="http://ranchhousedesigns.com/education/workshops" target="_blank">April Livestock Marketing Workshop</a>!</div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com1tag:blogger.com,1999:blog-4399124781050499041.post-2733695521616399362012-12-19T14:17:00.001-08:002012-12-19T14:17:10.937-08:00Kohlhaas Cattle Co., Iowa<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="http://kohlhaascattleco.com/Photos/Home/Family-Pic.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="240" src="http://kohlhaascattleco.com/Photos/Home/Family-Pic.jpg" width="320" /></a></div>
We are excited to feature one of our recent cattle website designs, Kohlhaas Cattle Co. of Lu Verne, Iowa.<br />
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The Kohlhaas family came to us earlier in 2012 because they really liked the work we had done for lots of other Iowa club calf producers, and also the website we had just done for <a href="http://www.cyclonetrace.com/" target="_blank">Cyclone Trace</a>.<br />
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And, no surprise, when we got the design instructions for KCC, guess what their design preference was....Red and Gold, Iowa State colors.<br />
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We love working with customers of all backgrounds, but family farms are always special to us. Kohlhaas Cattle Company is a 3-generation family cattle and grain farm. Their business began in 1989, when they bought their first club calf for a 4-H project at the Kossuth County Fair.<br />
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Like many others in the business, once they had that first calf, they were hooked. The Kohlhaas's said that that first calf ignited a passion within their entire family and motivated them to work harder each year to grow their success in the show cattle industry.<br />
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I guess if you had to say what is the most unique thing about this family, it would be their niche in market heifers. They are pretty much the experts on market heifers. In fact, they have exhibited FOUR grand champion market heifers at the Iowa State Fair and also two reserve grand champion market heifers at the Iowa State Fair. So yeah, they are the people that when you see them in your class, you are silently bummed because you know they'll be so hard to beat!<br />
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Since that first calf in 1989, more than 20 years ago, KCC has developed a respected program with proven consistency in the show ring. They use their experiences from what they learned while showing all those champions to help their clients.<br />
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This really was an awesome group to work with -- and I hope you will check them out at http://kohlhaascattleco.com.<br />
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And yeah, if you are in the market for a market heifer -- you know where to go!<br />
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-35740530079182837022012-11-20T11:15:00.000-08:002012-11-20T11:15:03.224-08:00LivestockJudges.org<div dir="ltr" style="text-align: left;" trbidi="on">
Are you a show manager? Or a livestock judge? If so, we invite you to check out a new website we have been working on - <a href="http://www.livestockjudges.org/">www.livestockjudges.org</a>. This is a new site that is sort of like a match.com for shows and judges.<br />
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If you are a show manager, this is a great tool for finding judges in your area, or finding some new judges that maybe you have not used before.<br />
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If you are a judge, this is another great tool to get your name and qualifications out there, and possibly connect with new shows too.<br />
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We are proud to be one of the collaborators on this site, and we hope you will check it out!</div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-4084221414449713692012-11-14T08:50:00.000-08:002012-11-14T08:50:05.041-08:00Louisville 2012 Recap<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://sphotos-b.xx.fbcdn.net/hphotos-ash3/553938_10152287230100601_623930677_n.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://sphotos-b.xx.fbcdn.net/hphotos-ash3/553938_10152287230100601_623930677_n.jpg" width="320" /></a>Well we just returned from Louisville for my favorite show of the fall. And as always, we came home with lots of new stories and good memories from the show. </div>
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<b>Here's a few things I learned at the show....</b><br />
If you have a phone number listed on your livestock trailer or stall signs, be sure to include your cell phone #. We had a friend who had a heifer get their head stuck in the fence. Someone tried to call the # listed on their sign but it was a home # and they couldn't get ahold of the people to let them know.<br />
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The Cardinal Grill is not NEAR as crowded on Sunday night, and if you get there around 6 you can avoid the wait!<br />
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The shuttle at the Hilton Garden Inn is great.<br />
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The Cinnamon Toast french toast at Cracker Barrel is SOOOO worth the calories!<br />
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The hallways of Freedom Hall is THE place to see and be seen. Forget the main aisle ha ha! We loved chatting and visiting with everyone at the show.<br />
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The Showtimes Magazine and The Showbox Magazines were clearly stepping it up even more than what they already do it that is even possible. They were there handing out magazines like crazy, handing out caps, goodies, give-a-ways, etc. Everywhere you turned you could see these two magazines and people looking at them.<br />
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Why is it that the barn is 30 degrees colder than the showring? It makes it so hard to decide whether to bring a jacket or leave it at the stalls.<br />
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And the newest observation of the year from Louisville....<br />
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This year's gate people are R-U-D-E!!!!! They turned me and Emily around after we walked all the way from the hotel to the gate because we hadn't got our passes yet. So to avoid the $12 per head fee to get in the gate, we, of course, devised a backup plan to get in which SUCCEEDED. I still don't understand why certain gate people at livestock shows think that just because they are an hourly paid rent-a-cop that they have this super authority to turn people away or let them in. Really, we're here all the way from Texas, we're clearly cattle people, we're SUPPOSED to be inside that gate.</div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-854522003630506502012-11-01T06:34:00.001-07:002012-11-01T06:34:09.122-07:00Best of the Barns 2012<div dir="ltr" style="text-align: left;" trbidi="on">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi9ZuA6Jqrfe8hgLFynMA7ZGpgQxSd-A4MXBtWNq8OQZkTNQXZN3-8S_aBlglS5Ra-PqP0Pr-cxHqZsRuN9v1CLZrQ3MT-VzGXOXZ1UI3vcwMqS2JVoas0PG0WoM61NaO-kk50TOWDdVQ/s1600/BestoftheBarns-Timeline.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="147" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi9ZuA6Jqrfe8hgLFynMA7ZGpgQxSd-A4MXBtWNq8OQZkTNQXZN3-8S_aBlglS5Ra-PqP0Pr-cxHqZsRuN9v1CLZrQ3MT-VzGXOXZ1UI3vcwMqS2JVoas0PG0WoM61NaO-kk50TOWDdVQ/s400/BestoftheBarns-Timeline.jpg" width="400" /></a>Voting is now underway for Best of the Barns 2012 - The awards program that rewards the best of the best in the livestock business!<br />
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To cast your vote, go to <a href="http://www.bestofthebarns.com/">www.bestofthebarns.com</a> and get started.<br />
<br />This year we have over 40 categories ranging from best online show broadcast team to best semen sales firm and much much more. And our biggest question is the very last question....which you'll have to complete the survey to see!<br />
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And new for this year....the Best of the Barns Hall of Fame. Including new categories for Sire of the Year for the club calf category and showpig category, best cattle fitter, livestock friend of the year and more!<br />
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After completing the survey you'll also get a special code to use in the RHD store.<br />
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Thanks again and go to <a href="http://www.bestofthebarns.com/">www.bestofthebarns.com</a> to vote!</div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-91453183375047648802012-10-30T13:24:00.002-07:002012-10-30T13:24:35.113-07:00Rachel Cutrer & Cari Rincker win Awards at A&M<div dir="ltr" style="text-align: left;" trbidi="on">
Earlier this month we were very excited to celebrate two young women winning big awards at Texas A&M!<br />
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Rachel Cutrer and Cari Rincker (a client of RHD) were selected as the two winners of the TAMU Outstanding Young Alumni award from the College of Ag.<br />
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Here are the 2 videos about the winners, we are really happy for them!<br />
Rachel's Video:<br />
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Cari's Video:<br />
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-89538147082285586352012-10-03T12:07:00.000-07:002012-10-03T12:07:36.605-07:002012-2013 RHD Scholars Announced<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Twenty-seven young professionals have
been selected to participate in the first annual RHD Scholars program! </span><span style="font-size: 12pt;">We are so proud to have created this mentorship
program designed to recognize and build the brightest aspiring livestock
marketing and advertising professionals. We had more than 100
applicants from 35 different universities, and are excited to be working with
this group of students.</span></div>
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<span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">The 2012-2013 RHD scholars are:<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Adelyn
Allen</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agricultural leadership and
development major at Texas A&M University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Sierra
Angell</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agriculture major at
University of Missouri;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Kali
Begalka</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior animal science and
agricultural communications major at Oklahoma State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Emily
Brinkman</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agricultural communications
major at Oklahoma State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Michaela
Buford</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a sophomore agribusiness major at
Lone Star College;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Sarah
Caffey</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a sophomore agricultural
communications major at Texas A&M University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Bailey
Core</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a freshman animal science and agricultural
communications major at Iowa State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Ashley
Culpepper</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agricultural communications
major at Auburn University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Carrie
Elmore</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior animal science major at
Clemson University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Chloe
Geye</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior animal science major at
Texas A&M University; <o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Victoria
Glaser</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a freshman agricultural business
major at Louisiana State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Kelsey
Jones</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agricultural communications major
at Texas Tech University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Jordan
Kuhn</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a freshman agricultural communications
major at Purdue University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Meredith
Larson</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agribusiness major at Texas
A&M University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Keegan
Langford</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agricultural communications
major at Texas Tech University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Lynsey
Meharg</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a sophomore agricultural communications
major at Connors State College;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Morgan
Meisenheimer</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agricultural
communications major at Oklahoma State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Hannah
Miller</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agricultural communications
major at Tarleton State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Stefanie
M. Neuhaus</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior
agricultural communications major at Texas Tech University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Bethany
Nolan</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a sophomore agricultural
communications major at Texas A&M University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Elizabeth
Oliver</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agribusiness management major
at Michigan State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Victoria
Pilger</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agricultural communications
major at Texas A&M University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Brooke
Prather</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agricultural communications
major at Louisiana State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Tana
Simmons</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a freshman agricultural communications
major at Purdue University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Meagan
Stephens</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior agricultural communications
major at Oklahoma State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Cally
Thomas</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a senior animal science major at
Kansas State University;<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Ashley
Vogel</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a junior agricultural communications major
at Iowa State University;<o:p></o:p></span></div>
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<span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Additionally, two graduate students
were selected to the program:<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Chelsey
Ahrens</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a doctoral candidate studying
agricultural communications at Texas Tech University; and<o:p></o:p></span></div>
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<b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">Lyndi
Jury</span></b><span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">, a master’s candidate studying animal
and dairy science at Mississippi State University.<o:p></o:p></span></div>
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<span style="font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-fareast-font-family: "Times New Roman";">The students will begin a 1-year
mentorship program with RHD, in which they will focus on building their
professional skills in livestock advertising and web design, livestock
marketing, photography, video, journalism, and social media. The students will
participate in mentorship opportunities at the American Royal, North American,
Denver, Fort Worth, San Antonio, and Houston Livestock Shows. Additionally,
each student will be paired with an industry mentor who will help the students
achieve their career goals. <o:p></o:p></span></div>
</div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com1tag:blogger.com,1999:blog-4399124781050499041.post-1427843333408792162012-09-27T11:57:00.003-07:002012-09-27T11:57:56.896-07:00New Faces on the RHD Team!<div dir="ltr" style="text-align: left;" trbidi="on">
2012 has been a big year of continued growth at RHD and as always we are so thankful for the opportunity to work with the best customers in the business.<br />
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This fall we have greatly expanded our staff and thus, our areas of service as well! I am so proud that these new team members have joined RHD. They are all SMART and experienced people that just add to the outstanding team that we have here. So, here are a few of our new team members! Some are new faces, and some need no introduction :)<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgajQq6Fq9U-vf5tSjFDEQvIiWtCYAFFbcKF3fKJYj58RaMjGIkyHXjNvY6iwnP7QbqCkUmqTlR4Ah4ozocd6kYa5flXgIWp-scuZVEw-MUTxfZshHWuN98XI1jKDx8vW4-NTuJfTixuQ/s1600/Callie-Graves.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgajQq6Fq9U-vf5tSjFDEQvIiWtCYAFFbcKF3fKJYj58RaMjGIkyHXjNvY6iwnP7QbqCkUmqTlR4Ah4ozocd6kYa5flXgIWp-scuZVEw-MUTxfZshHWuN98XI1jKDx8vW4-NTuJfTixuQ/s320/Callie-Graves.jpg" width="211" /></a></div>
<b>Callie Graves</b> was our first hire of the summer / fall. Callie is originally from East Bernard, Texas, making her the 4th "Brahma" fan on our staff. Well, actually we are all BRAHMAN fans but we're talking about being fans of her alma mater, East Bernard High School, who's mascot is the Brahmas.<br />
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Callie will be working in our print division, primarily working with graphic design projects and also serving as a designer for the Chianina Journal and Chi Connection, which RHD is now designing. Callie has past experience as a print designer and is extremely familiar with Photoshop and InDesign, and also the rodeo business. She is awesome!<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhzZjKnwCzEhi3Q9IsUG7bKmrN2KTZynd6RcoKzP83wQt7WiVBWgBz5g3uy8pAkpzY6hLHyrnoU-J6abNaNx2oxAQLEU_AFXzEQxygIv4Y1TteYvkelLToBXXNfx80s72BFs1Nb_8b4VQ/s1600/KC-Kinder.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhzZjKnwCzEhi3Q9IsUG7bKmrN2KTZynd6RcoKzP83wQt7WiVBWgBz5g3uy8pAkpzY6hLHyrnoU-J6abNaNx2oxAQLEU_AFXzEQxygIv4Y1TteYvkelLToBXXNfx80s72BFs1Nb_8b4VQ/s320/KC-Kinder.jpg" width="211" /></a>Next up, a lady who needs no introduction in the cattle business: <b>KC Kinder</b>. I always say KC Keffer, but then again, lots of people refer to me as Rachel Williams still...and it doesn't bother me... so I doubt KC minds either for those of us who always say KC Keffer. KC is an Indiana native and now an Oklahoma resident. She has a B.S. in Ag Communications from Oklahoma State and a great deal of experience in the cattle business.<br />
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KC joined the RHD team on a part time basis about a year ago as one of our RHD reps. She quickly became one of the top RHD Reps and then we hired her full time this summer. She does a lot of things around here. First, she is serving as our special projects coordinator, and currently her biggest project is the <a href="http://www.bestofthebarns.com/" target="_blank">Best of the Barns </a>contest which will crank up this fall. She also serves as coordinator of our RHD reps program and is our livestock sales representative. And she photographs and does video editing too. And, starting this fall, she joined our web updates team and spends a considerable amount of time working on websites now too. If you don't happen to know KC, she'll be at Louisville and lots of other fall shows and sales, most likely in the Hereford aisles. She's also the proud mother of two little adorable twins, who we all affectionately refer to as "Surround Sound."<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEho8BdAjqkYVS-H-3XpK1o0r40nH0fNtW3xXKNQlbJnwOaWuqyE0jLQ3vFhXQZwqtUyPfhy4m2_wk4anSGVREUTTAdyl_CSBzSF94k1im1BUKkUT5v-wTgZcAy802-unHFaty4bxV-OVA/s1600/Melissa-Guttenberger.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEho8BdAjqkYVS-H-3XpK1o0r40nH0fNtW3xXKNQlbJnwOaWuqyE0jLQ3vFhXQZwqtUyPfhy4m2_wk4anSGVREUTTAdyl_CSBzSF94k1im1BUKkUT5v-wTgZcAy802-unHFaty4bxV-OVA/s320/Melissa-Guttenberger.jpg" width="211" /></a></div>
Joining us in September 2012....Melissa Guttenberger, formerly Melissa Muegge and a Brenham, Texas native and Santa Gertrudis showman. Before Melissa officially agreed to join our team, I kept telling everyone at the office "She's a genius! She has a master's degree in ag communications!" To which then Carole sweetly reminded me that I TOO have a master's degree lol.<br />
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Melissa is super talented and extremely well versed in the agriculture and business industries. She has a B.S. in communications from Texas A&M where she worked for Dr. Joe Townsend and was very involved in all kinds of things there. Next, she received a M.S. in ag communications from the University of Florida, which us ag comm folks recognize as one of the top programs in the nation. From there, she went to work for Allflex as their national accounts manager, then later the Houston Livestock Show and Rodeo. So how'd she end up in Wharton, Texas? LOVE! Her husband Kelly is a Wharton native and the Guttenberger's have made their home here. Melissa joined our team as our web division project manager. We have been growing so much in the web division that we felt the need to split Tricia's past project manager duties into a print division and web division. So Tricia will continue to work with our print projects, and Melissa will now be handling the web projects. Melissa is also a proud mom of a handsome son, Grant.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgSZQWIELNZvvY4Q_6jHAll88WEF9UyuHKWlxx90irTYCQR4WdpD0O5YXuz7eucqTftt8ybFalS2xcasLirTQB88Pi_vDlaaYmkElGYfv5f6HbWUbAVa3CwgNQ0nC0z6GIsGvKPp4kAw/s1600/Matt-Sweeney.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgSZQWIELNZvvY4Q_6jHAll88WEF9UyuHKWlxx90irTYCQR4WdpD0O5YXuz7eucqTftt8ybFalS2xcasLirTQB88Pi_vDlaaYmkElGYfv5f6HbWUbAVa3CwgNQ0nC0z6GIsGvKPp4kAw/s320/Matt-Sweeney.jpg" width="212" /></a></div>
And look at this...a MAN on the RHD team!!!! Some people ask how he handles it, but most people think he's pretty lucky to be working with 10 beautiful ladies all day! :)<br />
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Matt Sweeney joined RHD in September 2012 as our lead developer. So what does that mean? Means he's the smartest person on our staff. Including smarter than me!<br />
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Matt is a web design guru. He had been doing some freelance work for RHD for the past 2 years, but never had been able to take a full time position with us because his first calling is serving as youth minister for Grace Community Church here in Wharton. This fall, an opportunity came up where Matt could do both - work for RHD full time and still work with the church. God is so good!!!<br />
<br />Matt knows more about web design than I could ever dream of, and we expect that to start showing when you see the new designs that RHD will be able to produce with the addition of Matt to our team. His addition to our group means we will be able to offer advanced web design services now with lots of "bells and whistles" and new services. Matt is also an experienced videographer, and we will be able to offer that service now too. Before you start calling us to come video your sale cattle, we want to say that we will not be offering video services as extensively as some of our friends and colleages in the business like Ideal Video or Cattle in Motion. But we WILL be offering the kind of videos businesses and ranchers need like promotional videos, video blogs, and more. We have some awesome video work coming down the pipe in the next month so stay tuned.<br />
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WOW! So big things are happening here at RHD, and we give all the glory to GOD. Thank you to everyone who helps make our jobs a joy and for allowing us to do what we love!!! The best is yet to come from RHD! Stay tuned!</div>
Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-86137932908537240182012-09-24T11:25:00.002-07:002012-10-03T12:08:16.844-07:00RHD Scholars Program<div dir="ltr" style="text-align: left;" trbidi="on">
Last week we came up with a new idea as just one more way RHD can help contribute to giving back to the industry....The RHD Scholars program.<br />
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You can check out all the details here: <a href="http://ranchhousedesigns.com/rhdscholars.html">http://ranchhousedesigns.com/rhdscholars.html</a><br />
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But basically, the program is a nationwide mentorship program designed to help build future leaders in livestock advertising and marketing. Who should apply?<br />
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1) College students who have ever said "I wish I could work for RHD"<br />
2) College students who have ever said "I wish I could start a business like RHD"<br />
3) College students who want to be livestock photographers<br />
4) College students who want to work for a breed association<br />
5) College students who'd like to be advertising designers or web designers<br />
6) College students who'd like to work as a sale consultant or livestock consultant<br />
7) College students who'd like to work for a magazine, design agency, PR firm, etc.<br />
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We are going to go through all applications to the program (as of writing this blog we have about 35 applications from students across the USA) and we are going to select 20 students. Then basically we are taking these students under our wing for the school year and beyond.<br />
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We will work with them in the areas of design, marketing, photography, journalism, social media, and more.<br />
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We will be scheduling RHD Scholars events at Kansas City, Louisville, Denver, Fort Worth, Houston and other big livestock industry events. We are also working the logistics of possibly doing a special RHD Scholars event where all of the group will come to our headquarters in Texas for a special RHD Scholars conference.<br />
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Basically we will team each of the scholars up with various members of our staff as well as industry contacts who share their same professional goals. And wow do we have some awesome industry mentors lined up!!! Just a few of our industry mentors include Martha Garrett, Julie French, Jeremy Haag, Luke Bowman, Brooke Bennett, Jim Williams, Wade Fischer, Crystal Blin, and many more! The scholars will be able to call upon their mentors for career advice, networking, and critiques.<br />
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The elite group of RHD Scholars will also be recognized and promoted on the RHD website and have access to industry job postings and scholarship announcements.<br />
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The application process is super easy, you can get it here: <a href="http://ranchhousedesigns.com/rhdscholars.html">http://ranchhousedesigns.com/rhdscholars.html</a>. It's not meant to be a huge ominious application just a way for us to get to know the applicants and their career needs.<br />
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Applications are due September 31st, so check it out!<br />
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0tag:blogger.com,1999:blog-4399124781050499041.post-44390080751365539962012-09-17T06:54:00.000-07:002012-09-17T06:54:04.073-07:00Anyone else feel this way?<div dir="ltr" style="text-align: left;" trbidi="on">
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<br />If you like, re-pin this on pinterest or share on <a href="http://www.facebook.com/ranchhousedesigns" target="_blank">our facebook page</a>!</div>
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Rachel Cutrerhttp://www.blogger.com/profile/01267565661380338149noreply@blogger.com0